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Case Study – Destination Cleveland
CLIENT: DESTINATION CLEVELANDServices: Market Research Destination Cleveland is a “private non-profit convention and visitors bureau whose mission is to drive economic impact and stimulate community vitality for Cleveland through memorable leisure, convention, and business travel experiences.” And as Research Committee Chair for the Black Travel Alliance, I had the opportunity to lead our participation in
Profiling The Black Traveler: Insights from Market Research Study Via MMGY Global & 3 Black Travel Organizations
Two years ago, when I became the co-Founder, Board Member, and Research Committee Chair of the Black Travel Alliance, I welcomed the opportunity and took the lead in working with MMGY Global on The Black Traveler: Insights, Opportunities & Priorities market research study. I developed a love for market research during my four years as
Making The Economic Case For Increased Diversity And Inclusion In The Travel Industry
Twelve years ago, I worked with my first travel and tourism digital marketing client. They were a publisher of two travel guides – one featuring activity holidays and the other weddings and honeymoons. The project involved heading up a complete rebrand and implementing a digital marketing strategy, including building out a new website so that
#PullUpForTravel Campaign & Launch Of The Black Travel Alliance
Here at Moxee Marketing, I work as a Digital Marketing Consultant primarily with European travel and lifestyle brands to increase awareness, website traffic, and ultimately high-quality leads and sales. I am also a Content Creator with my travel blog Caribbean & Co. which aims to showcase the best of the Caribbean region. And two years
How Businesses Should Handle Social Media Squatters
When it comes to promoting your business online, there is a lot to be said for including social media marketing into the mix of your digital marketing strategy. Especially since popular social media platforms like Facebook, Twitter, Instagram, Pinterest, TikTok, LinkedIn and so many more provide businesses with the perfect opportunity to engage and interact
Case Study – Guide London
CLIENT: GUIDE LONDON Services: Digital Marketing Strategy + Website Optimisation + Search Engine Optimisation + Content Marketing + Email Marketing + Social Media Management + Pay Per Click (PPC) via Facebook Guide London represents the membership of the Association of Professional Tourist Guides. Specifically, 500+ qualified and knowledgeable London Blue Badge Tourist Guides offering tours of