A beautifully designed infographics is a great way to tell a story with lots of facts and figures and make it more interesting. Plus, with appropriate outreach, you can generate some links back to your site from other websites sharing the infograhic. Thus, would definitely recommend infographics be part of a company’s content marketing strategy. Below is an example of one I reasearch and got designed for Caribbean & Co. that highlights the performance of Caribbean nations at the Commonwealth Games. This was subsequently picked up by a number of media outlets in the Caribbean. So great exposure for the brand that will ultimately lead to an increase in website traffic.
Infographic via: Caribbean & Co.
For assistance with researching and designing an infographic to promote your brand, get in touch with Moxee Marketing.
Ursula Petula Barzey is a Digital Marketing Consultant and Founder of Moxee Marketing, a London based digital marketing agency.